Good Design is the secret ingredient that makes people love certain products more than others.
Sadly, the concept of Design has been misused as a trend. Many companies struggle with poorly implemented Design processes. They come up with an artistic result, complex to produce or use and disconnected from the company's reality.
Good design is the result of a strategic process that includes the users, the company and the planet.
No one knows your business better than you do.
Design is not just about making beautiful things, good Design is good Business. Successful products are user-centred and aligned with the unique personality and goals of the business.
We develop detailed and transparent Design processes tailor-made for each project and company we work with.
With this free Workbook you will understand the basics of how the Design process works and why certain brands create products loved by their customers.
You will also find a guide on how to create a Product Brief. This will be a great tool and a great start to collaborating with a designer.