* In the US. Source: Commonsensemedia - THE COMMON SENSE CENSUS:MEDIA USE BY TWEENS AND TEENS
Portal is the result of a Concept Design process. We start by horizon scanning, analysing trends and signals. This allows us to have a clearer vision of preferred futures.Then we put together a lot of ideas and pre-concepts. We also test them in conversations with other people.
Finally, we do detailed product visualisation work.
A Concept Design process can take anywhere from a few weeks to several months.